Webinar: Interpretive Panels for Trails (RECORDING)


AMERICAN TRAILS MEMBERS SAVE:  Only $35 for members (a $20 savings) on this webinar if you are an American Trails Member! Please be sure and select “YES” for this question and the $20 will automatically be deducted from your total. If you are a new or renewing member, you can add a membership to your order at the same time. View our membership levels and benefits.

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I just wanted to let you know that it was AWESOME. I work for the BLM Barstow Field Office and my title is Interpretive Specialist but I have had NO training. Participating in that training helped me understand the concept of interpretation. It’s not just information, but being able to connect people emotionally. It was an epiphany!! I thought, Wow, I can do this!! I absolutely love the powerpoint and the projects that were highlighted. I like the format of the webinar because I don’t have to travel and I can do it right at my desk at a minimal cost. You do amazing work and I was very inspired to make a difference through the world of interpretation!!
— Sincerely, Rose Beardshear BLM Barstow Field Office

Visitors encounter a range of sign media when they arrive at a trailside. Entry signs welcome them; maps orient them; regulatory signs guide them. But it is the experiences on the trail that inspire them, and often, those experiences are made more powerful with wayside exhibits.

Wayside exhibits are low-profile interpretive panels positioned along the trail. Done poorly, these panels only dispense facts, and too many of them at that. Done well, they convey powerful messages that visitors understand. While they increase awareness and build knowledge, they also serve to inspire people, even turning them into trail stewards and advocates.

This American Trails’ webinar, “Telling a Better Story,” focuses on strategies for captivating your trail audience with provocative, well designed interpretive panels. Get practical advice for developing theme-based messages, establishing budgets, selecting images and design elements, understanding how visitors learn, writing interpretive text, and preparing files for production. Join us for discussions and case studies, and take away
valuable tips and techniques to turn ordinary panels into extraordinary experiences.

This webinar has already passed but you can purchase the archived webinar today!


Jennifer Rigby, Director, The Acorn Group and American Trails Board Member (bio)

Erica Fielder, Owner, Erica Fielder Studio, Interpretive Panels Start to Finish (bio)


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Read more about best practices for developing interpretive panels for trails at: http://www.americantrails.org/resources/economics/Webinar-Economic-Benefits-Trails.html

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